CHRISTIAN RAYMOND
CREATIVE DIRECTION
When it comes to creative direction, my work with Isaiah Keaton is all about capturing the essence of his multifaceted artistry and bringing it to life through bold, visually striking concepts. My goal is to translate that energy into a visual language that complements the music, style, and overall vision. Whether we’re brainstorming ideas for a new project or bringing a specific concept to life, I’m constantly looking for ways to push boundaries and create something that feels fresh and exciting. The process is incredibly collaborative; Isaiah and I work closely together to ensure that the visuals not only enhance his artistry but also communicate the deeper emotions and themes he’s expressing through his work. Every frame we create together is designed to feel dynamic, meaningful, and true to Isaiah’s voice.
child series
For me, filmmaking isn’t just about capturing scenes; it’s about building a world that feels alive. Whether it’s a short film, a music video, or a conceptual project, my goal is to transport the viewer into a space where they can lose themselves in the story.
CHILD THE FILM SERIES IS A WORLD
I approach each project with a focus on cinematic storytelling—using lighting, camera movement, and composition to create an atmosphere that pulls the viewer in and makes them feel like they’re part of the world I’ve created.
DIRECTOR FOR ALL OF ISAIAH KEATON MUSIC VIDEOS
I work closely with Isaiah to understand the deeper layers of his music and what he wants to communicate with each song. From there, I craft a narrative that elevates the mood, themes, and emotion of the track. Every detail—lighting, composition, and camera movement—is intentional, designed to amplify the song's message and create a fully realized world within the lens. It’s about creating an experience that sticks with the audience, long after the video ends.
